Ten tagged articles
‘Viral content’ is an awful phrase. It’s used by marketers – and generally means material designed to propagate a message or meme, usually with an eye to some commercial gain. But the content itself needn’t be a bad thing – and the qualities of great viral content can be used on their own merits. Here are 7 such features of great viral content – and they all begin with Q. [read more...]
On relevance and persistence, and what makes a good visitor
For webmasters, traffic is the major barometer of a site's success - but of course, not all visitors are equal. How can we differentiate between 'good' traffic and 'bad' traffic, and where does each come from? [read more...]
Self-referential irony alert!
Love them or loathe them, you only need to take a quick glance over popular social link sites to see that 'Top 10' pages are incredibly prevalent. Here's a list of 10 reasons why such lists are so popular. [read more...]
...and is linkbait a bad thing?
'Linkbait' is a word that gets passed round a lot in SEO - but it's not a massively used or understood term, and a Google search only yields a few specialist sites based on SEO. Some describe it as a technique; others dismiss it as a byproduct of producing quality content. [read more...]
Users: Strong passwords? No thanks!
Life these days has become largely dependent on passwords - whether we're checking our emails, tranferring funds or shopping online, passwords have their part to play. We're constantly bombarded with horror stories of security breaches, fraud, and phishing sites. Users are consistently told that a strong password is essential these days to protect private data. Why is it, then, that users on websites opt for the same, consistent, insecure passwords time after time? [read more...]